Malaysia’s Speedhome, a pioneering property rental platform known for its zero-deposit rental model, is expanding its operations into Johor. This move aligns with the company’s strategy to tap into the growing rental demand in the southern region, particularly in key areas like Johor Bahru, which is seeing increased interest from both local and Singaporean tenants. With its tech-driven approach, Speedhome aims to streamline the rental process by offering landlord protection services, tenant screening, and digital rental agreements, making it easier and safer for both property owners and renters.
The expansion into Johor is expected to address common rental market challenges, such as high upfront deposits and unreliable tenants, by providing an alternative that benefits both landlords and tenants. Given Johor’s proximity to Singapore and the rise of cross-border commuting, Speedhome’s services could attract a diverse tenant pool, including working professionals and expatriates. By leveraging its proven model, Speedhome hopes to strengthen its presence in Malaysia’s property market while driving innovation in the rental sector.
